Target Marketing

Do you recognize this license plate?  It's inspired by a poor woman who is fighting thousands of dollars worth of tickets pouring in from nearly all 50 states.  She is the victim of target marketing which she didn't ask for.  In her case, her government plates were randomly issued and they happen to be an exact match for the USS Enterprise.  

I got some great legal advice from Just Answer prior to releasing "Live Long and Prosper."  There was concern that I would cross the neutral zone and end up in court just like the woman who randomly got assigned plates matching the USS Enterprise.  I was advised not to use the Spock hand gesture on the front cover as it could expose me to an attack by the "Klingons" who own the copyright to certain things related to Star Trek.  My mind was put at ease when my attorney confirmed that paying tribute to my first childhood super hero is okay as long as I don't get carried away and place the world famous Spock hand gesture on the front cover of "Live Long and Prosper."  Instead, I'm doing my own version of Captain Kirk's sly plan to change the rules of engagement when he faced the Kobayashi Maru – a no win scenario where death is eminent no matter what action you take.  By the way, William Shatner published his own book about his time as captain James T. Kirk.  His attorneys probably advised him not to use "Live Long and Prosper" in his book title so he released "Live Long and..."  Kirk may have won the battle in his no win scenario but I have a feeling I'm getting bonus points for boldly going where no trekkie inspired author has gone before and doing target marketing like no other.  I bet Bones and Spock are loving this as they observe from the heavenly realm where they now reside.

There is still hope that Spock's hand gesture may eventually end up in a revised edition should the "Klingons" decide to grant permission to publish the hand gesture on the front cover.  Engines are moving on impulse power while decision makers are cloaked.  Meanwhile, I will do my best to find readers who share my passion for all things related to Star Trek.  If you visit Amazon or Audible and type, "Live Long and Prosper," check to see who comes up first in the results... the author who played Captain Kirk, or the writer who happens to live in a county adjacent to the birthplace of James Tiberius Kirk.  May you live long and prosper.  Reminder:  If you want to be healthier in the new year, make sure you scan the QR code to take the first step.  Leave a review on Amazon or Audible by 12/31/24 and you will earn 25 bonus points in the Caveman Transformation Challenge beginning on Jan 1.  Instead of paying big bucks hiring marketing gurus, I'm giving prizes away to my readers who join my caveman tribe.  Are you ready to beam up?  Prizes will be announced soon.  Scan the QR code to order your copy.  I recommend the audio version which released last week on Amazon and Audible.  It's on sale now at 6.08 for the audio version.  Have a great day.